As a Toronto small business owner, there’s only so much you can do in a day. And like many other busy business owners, copywriting probably takes a back seat.
Although writing effective web copy, publishing a regular blog and/or distributing a monthly e-newsletter may seem less important than other business tasks, they aren’t.
In fact, Aberdeen Group found that companies that use copywriting experience conversion rates that are six times higher than those that aren’t.
So basically, putting copywriting at the end of your to-do list is directly affecting your customer sales.
Want to start getting more traffic to your site, grow your audience base and seeing a difference in your company’s bottom line?
Hire a Toronto freelance copywriter.
The Benefits of Outsourcing Your Copywriting
Even if you know the benefits of implementing something new in your business, it can be difficult to do sometimes.
This may be due to time constraints.
Or a lack of knowledge about a new subject matter.
Or a disinterest in training someone new to fulfill that role at your business.
That’s when consulting with a freelancer may be the solution!
Hiring a Toronto freelance copywriter to complete your company’s copywriting means that you get to implement something you know is effective – without bringing a permanent staff member onto your team.
You can draw on the knowledge of an outside expert to create copy that accurately represents your brand, your industry and your audience.
Hiring the right freelancer ensures that work is created that is free of spelling, punctuation and grammar errors, too.
This error-free, knowledgeable work helps build your credibility as a leader in your industry. It helps strengthen your business’ reputation as a brand and helps you become a go-to source for your audience base.
Increase Your Website’s Traffic by Hiring a Freelance Toronto Copywriter
Providing the right copy on your blog, website and more using SEO-friendly techniques helps ensure that Google directs traffic to your site.
Traffic that can lead to an increase in newsletter subscribers, blog readers – and even better, customer conversions.
Basically, the initial investment you make continues to pay off long after the copywriter has invoiced you and moved onto their next client.
Sarah McKenzie Copywriting Services: Your #1 Choice for a Toronto Freelance Copywriter
When it comes to choosing a freelance writer to complete your business’ copywriting, you can’t afford to hire just anyone.
You need the best.
That’s why Sarah McKenzie Copywriting Services prides itself on providing affordable, knowledgeable copywriting that accurately represents your brand.
Contact us today for a free consultation.