Strategic, Ongoing Support—Without the Full-Time Hire
Monthly Copywriting & Communications Retainer Services
Imagine having consistent access to senior-level SEO copywriting and communications expertise—so your content, messaging, and strategy keep moving forward. No stops. No resets. Just progress.
You Should Consider a
Retainer Package With Me If…
You’re committed to long-term results, not quick fixes
You want consistent, strategic content—not rushed, one-off deliverables
You’re tired of re-explaining your brand to a new freelancer every project
You need time back to focus on running your business while a professional handles your messaging
You want senior-level expertise without the cost, risk, or management of hiring an in-house employee
You value having a strategic partner who proactively guides your next moves—not just executes tasks
Why Choose My Retainer Services
Save Up to 15% vs. Project-Based Work
Retainer services are priced up to 15% less than equivalent project-based services, making them the most cost-effective option for businesses with ongoing needs.
Complimentary Monthly Strategy Consult
Every retainer includes a 45-minute monthly consult (a $150 value), to ensure your work is always intentional—not reactive. Together, we’ll:
- Review results from the previous month
- Assess what’s working and what needs adjustment
- Set clear priorities for the month ahead
- Align content with your current business goals
Flexible, Business-First Planning
Your priorities evolve—and your retainer can evolve with them. Deliverables can shift month to month based on launches, campaigns, or changing goals.
Low-Risk, No-Pressure Commitment
No long-term contracts; no friction. After the initial three months, you can opt out with just 30 days’ notice.
Retainer vs. Project-Based Communications: What’s the Difference?
Retainer Services
Ongoing strategic partnership
Lower monthly cost (up to 15% savings)
Monthly planning and results review
Flexible deliverables
No repeated onboarding
Long-term SEO and messaging momentum
Project-Based Services
One-off scope and timeline
Higher per-project cost
Limited strategic oversight
Fixed deliverables
Re-onboarding each time
Stop-start progress
Popular Retainer Packages
Flexible retainers built for momentum, consistency, and results.
These packages are designed around my most in-demand deliverables—strategic content that compounds over time and drives measurable growth across search, email, and social.
Each retainer includes a complimentary monthly strategy consult to review performance, refine priorities, and align upcoming deliverables with your business goals. As your retainer level increases, so does the value—unlocking expanded deliverables, deeper strategic support, and savings of up to 15% compared to project-based pricing.
Perfect for brands that want expert-led content without the stop-start of one-off projects—and a partner who thinks beyond individual deliverables to the bigger picture.
| Features | $1,500 / mo | $2,000 / mo | $2,500 / mo ⭐ Most Popular |
|---|---|---|---|
45-minute monthly strategy consult |
✔ |
✔ |
✔ |
Monthly e-marketing newsletter (research, writing, CRM upload) |
✔ |
✔ |
✔ |
SEO/AEO/GEO-optimized blog articles |
✔ 2 × 1,200–1,400 words |
✔ 2 × 1,600–1,800 words |
✔ 2 × 1,800–2,000 words |
Social media posts (graphics, copy, hashtags, scheduling) |
✔ 6 posts |
✔ 8 posts |
✔ 12 posts |
Community management |
– |
✔ Light (15 min on posting days) |
✔ Weekdays |
Analytics & performance reporting |
Basic |
Basic |
✔ Full report + insights |
New website content (written & published) |
– |
– |
✔ 1 page |
Savings vs. project pricing |
Up to 5% |
Up to 10% |
Up to 15% |
About Sarah McKenzie,
Your Retainer Provider
I’m a senior SEO copywriter and communications consultant with over 15 years of experience supporting growing brands, agencies, and service-based businesses. Retainer clients work with me because they want:
- Strategic thinking—not just writing
- Consistency, reliability, and high standards
- A partner who understands their business deeply
- Clear, search-first messaging driven by SEO, AEO, and GEO
When we work together on retainer, I’m fully invested in your long-term success, not just the next deliverable. Let me prove it to you!
Additional Offerings
Depending on your needs, your retainer may include:
SEO Website Design
Newsletter Writing and Formatting
Communications Plans
Content Strategy
Social Media Content
Keyword Research
Article Writing
Editing and Proofreading
Press Release Writing
Manual Writing and Editing
Case Studies
Google Ads
My Proven Process For
Retainer Clients
Experience And Success
You Can Count On
Years' Experience
Projects to Date
Missed Deadlines
Client Satisfaction Rate
FAQ
How much do retainer packages cost?
Retainers start at $1,500/month, with pricing based on the scope and level of ongoing support required.
Is there a minimum commitment?
Retainers begin with a three-month commitment, then continue month-to-month with 30 days’ notice to opt out.
What’s included in the monthly consult?
Each retainer includes a complimentary 45-minute strategy session to review results, refine priorities, and plan upcoming work.
Can I change my deliverables each month?
Absolutely. Flexibility is a key benefit of retainers—you can shift focus as your business needs change.
Is a retainer better than hiring in-house?
For many businesses, yes. Retainers provide senior-level expertise without salaries, benefits, onboarding, or long-term risk.
How do we get started?
We’ll begin with a conversation to understand your goals, challenges, and ongoing needs—then tailor a retainer that fits.
What My Retainer Clients Are Saying
Let's Connect
Contact
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Hamilton, Ontario, Canada (Supporting Clients Worldwide)