A Toronto Copywriter Trusted By
My Winning Solutions
Transforming your copywriting challenges into words that matter.
100% Original SEO Website Content
High-quality, engaging, and effective SEO website copy that converts traffic into leads.
Expand your business with strategic search engine optimized copy that gets you noticed on Google. Establish credibility in your industry, create an unforgettable first impression, and sell more of your products and services. Make your website – your most important marketing effort – the best it can be.
100% Original SEO Blog Writing
Informative, powerful, and influential SEO blog content for almost every industry worldwide.
Attract new interested traffic to your site and captivate existing customers with results-focused SEO blog articles. Publish engaging content aligned with search intent and tailored to address primary pain points. Provide your target audience (and search engines!) with what they crave the most – content that counts.
Human-Guided AI Copywriting
Strategic, affordable content that blends AI speed with human creativity.
Get polished, on-brand content – fast – without sacrificing voice, clarity, or credibility. My human-led AI content writing service gives you the efficiency of AI with the nuance and strategy of a seasoned copywriter. Stay on budget, connect with your audience, and publish content that sounds like you (not a robot).
Additional Offerings:
All-in-one copywriting services designed to inform, inspire, and drive results – no matter the format.
SEO Website Design
60-Minute Copy Makeover
Newsletter Writing and Formatting
Communications Plans
Content Strategy & Keyword Research
Social Media Content
Article Writing
Editing and Proofreading
Press Release Writing
Manual Writing and Editing
Case Studies
Google Ads
My Winning Results
Only the best copywriting gets results. Here are just a few of mine.
"Over the last year Sarah took her rankings from number 74 on Google for the term "Toronto copywriters" to number 4. She has also produced similar results for "Toronto copywriting", "Canadian copywriter", "Hamilton copywriter"."
"Good work Sarah!"
Neil Patel (chief marketing officer)
neilpateldigital.com
neilpatel.com
How I’ll Help You Succeed
A Toronto copywriter whose words get you noticed by the world.
Why Choose My Copywriting Services for Your Marketing Agency
15+ years of copywriting experience and expertise in content marketing
SEO results-driven and strategic, embracing the latest and greatest copywriting best practices
Committed to delivering well-written, error-free work that perfectly captures your clients’ brand’s voice
Never worry about missed deadlines again (I’ve always met every project deadline in my career!)
Loyal to brands, proven by my years-long relationships with other marketing agencies
Skip time-intensive onboarding and training since I can hit the ground running
Freelance Copywriting for Marketing Agencies
When your marketing agency is thriving and you need to scale (fast!), count on me to help you achieve that. After all, creating compelling, results-oriented copy is what I do best.
I’m not just another freelance copywriter. I have over 15 years of proven experience working with digital marketing agencies around the world, with many clients remaining loyal for multiple years. I require no hand-holding and can hit the ground running with minimal onboarding necessary. Armed with a solid brief, I guarantee you’ll receive an expertly crafted piece of content by your deadline – if not earlier.
I know how to write engaging SEO content your clients will be happy with – content designed to rank in search engines. Writing in your clients’ tone of voice is no problem, plus I know proper grammar (and when to ignore it!). My research skills are on point, and you can always count on getting a piece of content that’s unique and original.
I also don’t shy away from constructive feedback; I embrace it. Because at the end of the day, I share the same goal as you do for your clients: create amazing results.
Freelance Copywriting for Brands
You have a lot to handle as a leader in your organization. And sometimes, that’s with or without the help of an in-house copywriter. Companies often lack the budget to hire an internal content team – or simply don’t have enough work to keep a permanent staff member busy.
Regardless of why you haven’t done it yet, it’s time to prioritize content writing. Research from Aberdeen Group found that companies that embrace content marketing experience conversion rates six times higher than those that don’t.
As your freelance copywriter, you can work with me on a project basis or as a retainer. You can scale up or down your projects as necessary or only use my copywriting services occasionally.
You’ll enjoy 20-30 percent annual savings since you won’t incur regular staff-related expenses such as health insurance and retirement contributions. I work remotely, so you’ll also save on software and office-related costs.
Ready for the best part? My extensive experience and track record of success means I can start delivering results immediately, with little to no onboarding required. You don’t need to worry about managing my workload and won’t need to handhold me to get your copy written. You’ll just get a great piece of expertly crafted copy – every time.
Why Choose My Copywriting Services for Your Organization
15+ years of copywriting experience and expertise in content marketing
Reduce organizational costs by up to 30 percent with savings on staffing-related expenses
Increase the volume and frequency of your content production, leading to a better ROI
Gain an external perspective on your organization, promoting greater objectivity in your content
Incorporate the newest and most effective content marketing strategies to optimize your copy
Free up time and internal resources, allowing more focus on core competencies
About Toronto SEO Copywriter
Sarah McKenzie
Hi! Nice to meet you.
Let me introduce myself.
Lucky for me, writing has always come naturally. I remember writing my own short stories as a child, participating in spelling bee competitions, and consistently acing my grade six spelling tests. All through school, English was my strong suit, so I majored in Communication Studies at Wilfrid Laurier University (WLU).
Shortly after graduating, I worked in PR. But it wasn’t long before I realized the aspect of my career I enjoyed the most was writing and communications strategy – not media relations. With the importance of SEO websites becoming apparent, it was the perfect time to turn my career 180 degrees.
Fifteen years later, it’s a decision that’s done me well. I’ve worked with over 75 brands and ten marketing agencies, creating solutions that span almost every industry.
My clients are based worldwide but share one commonality: a need for professional, engaging communications materials that attract their target audience. And on that, I deliver – time and again.
Experience And Success
You Can Count On
Years' Experience
Projects to Date
Missed Deadlines
Client Satisfaction Rate
Why Hire Me As Your
Toronto Copywriter
Writing useful, interesting, and valuable content isn’t easy – but I make it appear that way. Here are some of the most popular reasons clients partner with me as their freelance copywriter.
1. To Achieve Results
Data-driven insights and strategically placed keywords combine into expertly crafted copy, generating more traffic to your website.
2. To Save Time, Money, and Frustration
Outsourcing copywriting tasks lets you focus on other strategic business initiatives that align better with your expertise.
3. To Increase Industry Authority
Professionally crafted content helps build a strong brand image and increases trustworthiness with your target audience.
4. To Create the Best Quality Content
Get original, high-quality content that appeals to your target market’s pain points and doesn’t read like a bot.
What You'll Get From My Copywriting Services
15+ years of copywriting experience at your fingertips – backed by a solid framework.
Search Engine Optimized (SEO)
Get found on Google and other search engines with properly integrated keyword research.
Extensive Research
Detailed research of your company, competitors, industry, and keywords ensures your copy resonates with your target audience.
Proper Spelling and Grammar
With your brand’s reputation at stake, your copy must be free of grammatical, structural, and punctuation errors.
The Right Style and Tone
Your site's copy needs to resonate with your brand and encompass its tone of voice to establish relationships.
Original, Engaging Content
Attract, engage, and convince your target audience with high-quality, useful content that people want to read.
Professional Services
Prompt communication throughout the project and final draft delivery that meets (or exceeds!) your deadline.
My Proven Process For
SEO Copywriting
Your marketing needs to be top-notch. Hiring an expert can be one of the best investments you make.
Kind Words From My Clients
Blog
Discover some of the best ways to market your brand.
The latest marketing tips delivered straight to your inbox.
Let's Connect
Contact
Put an end to your blinking cursor! Share your copywriting challenges, and I'll provide the solutions you need.
Hamilton, Ontario, Canada (Supporting Clients Worldwide)