How much does professional website copywriting cost?

Pricing can differ greatly depending on what type of copywriting you require. Although some writers charge per word, most charge per project. This list is by no means all-encompassing, but it can give you an idea of what to expect when it comes to rates for copywriting.

SEO Blog Post: In general, crafting a 400-500 word blog post that is SEO-friendly can range from $90 – $200+, depending on how experienced the writer is. Bulk discounts are normally available; basically, the more articles you commit to, the greater savings you can experience.

Landing Page Copy Pricing: Website pages are the most expensive type of content writing you can request since they require the most amount of work. Pricing varies widely, but for an average 400-word landing page, expect to pay a minimum of $250. Like blog posts, bulk discounts normally apply – so if you need more than one page’s content created, negotiate a discounted rate with your copywriter.

Other Writing Services: Copywriters can normally write for a variety of mediums. Press releases have price tags ranging from $500 to upwards of $2,000 depending on how much writing, editing, promotion and distribution is required. Pricing is similar for email newsletters, where subject lines are crucial to boosting open rates.

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