5 Quick Tips to Level Up Your Social Media
Trying to figure out how and what to post on social media can be both time consuming and daunting – especially when platforms and algorithms keep changing. But if you want to remain competitive, social media needs to be an integral part of your marketing strategy. We love all things social and want to see […]
The 5 Biggest Time Wasters for Small Business Owners
As a small business owner, you have a ton of tasks to accomplish daily. But how often do you get to the end of the day and question if you actually accomplished much of anything? Sometimes, our days running a business are hectic by no fault of our own. But many other times, poor time […]
4 Business Tips to Help You Work Smarter In 2020
Day in and day out, we strive to make our businesses bigger, better and more profitable. With the hopes that each new year will be more successful than the last, we treat each January as a fresh start. With a new year just around the corner, you’re likely busy setting business goals. And if you’re […]
The 3 Best Tips for Social Media Copywriting
Your small business’s website copy is important – crucial even. It’s how your audience learns about your brand, products and services and it’s one of your best opportunities to convert customers. Although website copywriting is arguably one of the most important types of copywriting, other types of copywriting shouldn’t be ignored! Press releases, media kits, […]
Essential Website Copywriting Tips
Your website must be attractive enough to draw the reader in and be clean enough to facilitate easy navigation. But without effectively written copy, it won’t be accomplishing either. Here are some tips to keep in mind when completing great copywriting for your small business’s website. Keep Your Eye on the Prize Remember your target […]
Website Copywriting Best Practices to Implement Immediately
Even if your website is currently getting lots of traffic, there’s no time to sit back and relax. For your site to continue to rank well in search engine results, you need to keep it updated and be posting regular content. That’s why having a blog is key! You also need to stay on top […]
The Top 4 Web Copywriting Tips to Create Copy that Converts
So you’re finally getting traffic to your website – but that traffic isn’t converting into more leads. Why? Nine times out of ten, it’s because you have poor web copy. Web copy that doesn’t relate to the reader and influence behaviours just won’t work. But luckily for you, we know what does! Here are four […]
How to Hire an Amazing Copywriter for Your Business
Operating your business is only a small part of what you do each and every day. Many other hours are spent completing human resources development, creating marketing tactics, organizing finances and much more. With only 24 hours in a day, outsourcing some of your business needs is not only practical but in fact necessary to […]
How to Write the Best Business Blog Post
“Whatever is worth doing at all, is worth doing well.” ~ Philip Stanhope, 4th Earl of Chesterfield (1694-1773) Back in the 18th century, there weren’t computers, the Internet, websites or blogs. So when Stanhope said his famed quote, he most definitely was not referring to the art of copywriting. Even so, the beauty of his […]
5 Questions to Ask Yourself when Choosing Blog Images
So you’ve followed our tips for writing killer copy and have your latest blog post ready to go. Sure, the words you write are super important – but choosing an image is arguably even more important. Since the majority of us are visual learners, it’s crucial that the image you choose for your blog content will […]