How To Get Customers to Actually Read Your Blog Posts

woman sitting on bench holding ipad

You spend hours and hours writing a blog post that you find great, heck, even amazing! You’re so excited to publish it and patiently wait for traffic to flock to your website. But surprisingly, when you do hit publish, barely anyone goes to read it. No matter how often you refresh your website analytics page, […]

SEO Copywriting: Making Your Copy Pop

When we make content for our websites, we usually do it for one major purpose: to attract traffic from Google. But although many of us share this common goal, only some succeed at actually achieving it. Wondering what separates the successes from the failures? Usually, the difference between those who get traffic and those who […]

6 Powerful Blog Copywriting Tactics for Business Owners

“I have to do what to help increase my SEO rankings?” For many business owners, blogging seems foreign – something that’s never been considered part of their content marketing strategy. Yet others have jumped on the blogging bandwagon but dread each time they have to come up with a new article. Knowing how to blog, […]

8 Amazing (and Free!) Copywriter Tools You Need for Writing Stellar Content

When you spend the amount of time you do writing content for your business, you want to make it as impressive as possible. Thankfully, many copywriter tools are available to help you do just that. Depending on what you need, they can help inspire the direction of your writing or polish it off before publishing. […]

5 Popular Copywriting Practices to Hook Your Customer

SEO. Headline creation. Image ALT tags. CTAs. Phew! And that’s only a few things you need to know when writing great copy for your website or blog. But before you get overwhelmed by the specifics involved with copywriting, let’s review some of the all-time basics. Below, find five of the best copywriting practices you should […]

How to Learn Copywriting Skills – Fast!

When you own a business, you’re constantly moving from one task to another. One minute you may be doing payroll, and the next, you may be calling a supplier about a delayed shipment. Between all of that, your marketing remains top of mind: Have you posted to social media lately? When’s the last time you […]

Which Copywriting Skills Should I Improve In 2023?

Knowing how to up your marketing game in 2023 relies on staying abreast of the latest tactics. But who has time to do that?! Even though it may seem like we’re adding one more task to your to-do list, it’s important. Without high-quality content, social media and PPC marketing campaigns become difficult, your site won’t […]

New Year, New Start: How to Complete Copywriting in 2023

  Especially after the last couple of years we’ve had, is there anything more exciting than busting out a new calendar? With a new year comes a fresh opportunity to take your business to new heights! Some business owners may make 2023 the year to prioritize marketing for their websites. And what better time than […]

The Top Stand-Out Copywriting Examples

No matter how strong of a writer you are, you’ll have good and bad days when writing copy for your business. On the good days, your fingers will fly over your keyboard. You have so much to say about your brand that you can’t wait to hit that publish button and let the world know! […]

5 Website Copywriting Errors to Avoid

Having great website copy does more than you can imagine for your business. It helps you rank higher on Google search results pages, attract more traffic, create a stronger brand image, and stand out from your competitors. Although we’ve spent plenty of time discussing how to write effective copy – including writing website copywriting that […]