After a while, coming up with fresh, new topics for your
company’s blog can start to seem impossible.
You may start finding it difficult to generate content that
will keep your reader engaged or begin to question what the purpose of blogging
is. Maybe your blog posts start to get sporadic, too. Hey, blogging once in a
while rather than on a regular basis is fine, right?
In short, no, it’s not. Here’s why high-quality, regular blog writing is important for your small business.
So after sitting down to finally write
a blog post for your website, you’ve got it completed…or so you think. Before
you hit that publish button, are you confident that your article includes
everything that it should? A Call to Action, otherwise known as a CTA, is one
of the most important aspects
to include in your blog writing. If you’re wondering what that is and how
to write an effective one, this article has got you covered!
Are you inexperienced at knowing the best way to get your message across to your audience? Do you simply lack the time to write your business’s content well? Are you unsure of where to start when it comes to hiring a freelance copywriter?
choice to work with an experienced copywriter can provide you with huge
benefits – as long as a great working relationship is established from the
beginning. Here’s what to keep in mind after hiring a freelance
It’s on advertisements, websites, emails and posters.
It’s on the
backs of products, on take-out containers and in magazines.
In short – it’s around you everywhere.
The act of copywriting, or writing words to inspire an audience to take a certain action, is anything but easy. Being a great copywriter requires a special skill set, years of experience and a commitment to remain up-to-date on the latest copywriting techniques.
Need more reasons why you should hire a copywriter? Ask yourself the following three questions.
delay it any longer – your business needs some extra support.
decision to hire someone is only your first step. You now need to decide what’s
best for your business – hiring a freelancer or an employee. In this article,
I’ve outlined the main differences between the two to help you make the best
decision for your small business.
The call started out innocently enough: “Are you Sarah McKenzie, the copywriter?”
“Yes, how can I help you?” I responded.
“I own a dance studio and have questions about using copyrighted music in my classes. Do you know the legalities surrounding that?”
this wasn’t the first time that my copywriting
services have been confused with copyright
services, I decided it was
time to write a blog on the topic.
they’re both pronounced the same way, the meaning of each word is completely
different. Here’s the main difference between copywriting and copyright – and
how to know when to use each term correctly.
As entrepreneurs, the COVID-19 pandemic presents even more for us to worry about: What will this mean for our business’s financial future? How are we going to sustain ourselves during this crisis? Will we even have a business when this is all over?
Here are four tips to follow to make the most out of the unusual situation we currently find ourselves in.