Website Copywriting Best Practices to Implement Immediately
Even if your website is currently getting lots of traffic, there’s no time to sit back and relax. For your site to continue to rank well in search engine results, you need to keep it updated and be posting regular content. That’s why having a blog is key! You also need to stay on top […]
The Top 4 Web Copywriting Tips to Create Copy that Converts
So you’re finally getting traffic to your website – but that traffic isn’t converting into more leads. Why? Nine times out of ten, it’s because you have poor web copy. Web copy that doesn’t relate to the reader and influence behaviours just won’t work. But luckily for you, we know what does! Here are four […]
How to Hire an Amazing Copywriter for Your Business
Operating your business is only a small part of what you do each and every day. Many other hours are spent completing human resources development, creating marketing tactics, organizing finances and much more. With only 24 hours in a day, outsourcing some of your business needs is not only practical but in fact necessary to […]
How to Write the Best Business Blog Post
“Whatever is worth doing at all, is worth doing well.” ~ Philip Stanhope, 4th Earl of Chesterfield (1694-1773) Back in the 18th century, there weren’t computers, the Internet, websites or blogs. So when Stanhope said his famed quote, he most definitely was not referring to the art of copywriting. Even so, the beauty of his […]
5 Questions to Ask Yourself when Choosing Blog Images
So you’ve followed our tips for writing killer copy and have your latest blog post ready to go. Sure, the words you write are super important – but choosing an image is arguably even more important. Since the majority of us are visual learners, it’s crucial that the image you choose for your blog content will […]
The Importance of Visuals in Copywriting
As humans, our attention span has dwindled to being only eight seconds – or one second shorter than your average goldfish. With an attention span that short, you must get extra creative with creating blog and web copy that will keep your audience captivated. One great way of accomplishing that is by incorporating visuals […]
4 Keys Ways Copywriting Helps Grow Your Business
You may have the best product or service on the market, but if you’re not effectively marketing it to an audience, you may soon be out of business. A huge part of your marketing strategy comes down to how you communicate with your audience base. Whether it be via your website, blog or another type […]
How Copywriting Can Help Your Business to Succeed
As a business owner, what are you most interested in accomplishing? Increasing your profits is a given. But what about growing your customer base? Becoming highly regarded in your particular niche? Or creating a better reputation for your company? Regardless of what your business goals are, know that effective copywriting can help achieve them! Here […]
Why is Copywriting So Important?
Developing a website can be a large investment. But regardless of how much money you spend, your investment’s futile if your site lacks relevant copy. Although your site’s look and design may initially attract website visitors, they won’t stay long if there’s nothing interesting to read! Here are some other reasons why effective copywriting is […]
How Can Copywriting Help Your Business?
In an online marketing world where competition is fierce, it can be difficult to have your business stand out. But what if there was a method that, when done correctly, could edge your brand out in front of your competitors’? Sound too good to be true? It’s not! SEO Copywriting – The #1 Way to […]